Beginning Friday, July 16th, three new BevMo! locations will be hosting Grand Opening celebrations in Santa Monica, West Los Angeles, and Studio City. The CelebrateMo! events will run through Sunday, July 18th.

All three stores will feature meet-and-greets with spirits ambassadors, winemakers and brewmasters. The Santa Monica location seems to have the most going on, including the Camarena Tequila Taco Truck (Friday 9am-noon), Maker’s Mark bottle dipping (Friday-Sunday), and on Sunday a special appearance by Christopher “Ludacris” Bridges, who is scheduled to sign bottles of Conjure Cognac from 1-2pm.

And if all the Grand Opening hoopla weren’t enough, there’s BevMo!’s famous 5¢ Wine Sale, which ends Monday: ClubBev! members can buy one selected wine at full price, and get the second bottle for five cents.

BevMo! Santa Monica
3212 Wilshire Blvd.
Santa Monica, CA 90403
(310) 453-5600

BevMo! West Los Angeles
10984 Santa Monica Blvd.
Los Angeles, CA 90025
(310) 473-9600

BevMo! Studio City
12123 Ventura Blvd.
Studio City, CA 91604
(818) 754-1758

Grand Opening events begin at 9am on Friday, July 16.

For a full list of Grand Opening events, visit the CelebrateMo! page.