Following its launch three months ago, Familia Camarena Tequila is taking its brand to the streets of L.A. with the Camarena Taco Truck, making its debut on Wednesday, June 2nd at Recess Eatery in Glendale. This is not your typical food truck: the menu features free Camarena Tequila-infused gourmet tacos, along with other delicious fare.
Familia Camarena Tequila is made from 100 percent blue agave, grown in the Los Altos Highlands region of Jalisco. Produced in Arandas at a family-owned and operated distillery, each bottle is double distilled, as well as bottled, labeled and packaged by hand. The Camarena expressions include a Silver and a Reposado, aged for a minimum of two months in both new and used American oak barrels. Familia Camarena Tequila is currently available only in California and Nevada.
To create the food truck menu, Camarena tapped Chef Sevan Azarian, a Patina Group alum and the owner and chef at Recess.
Recess will be the first of 120 daily stops the Camarena Taco truck will make in June and July. Other locations include the Santa Monica Pier, the Sunset Strip, and the Miracle Mile. Beginning on its launch date, you can get updates on the truck’s whereabouts through a dedicated website, a Facebook page, and of course via Twitter.
Camarena Taco Truck Launch
Wednesday, June 2, 2010
7pm-10pm
Recess Eatery
1102 N. Brand Blvd.
Glendale, CA 91202
(818) 507-0592
www.recesseatery.com
For more information on Familia Camarena Tequila, visit www.tequilacamarena.com.
woot. thanks for the tip. it looks like Mexican Wednesday with Camarena truck followed by BOGO Antojito Carmen.
[…] This post was mentioned on Twitter by Thirsty in LA, Santa Monica Dude. Santa Monica Dude said: June 2: Camarena Tequila Launches Free Taco Truck at Recess: Thirsty in LA — Tue Jun 01 05:15:26 UTC 2010 Followin… http://bit.ly/b3onGe […]
Salud! Let’s hope the truck rollout is sorted out better than the Camarena Twitter account (locked) and the Facebook page (non-existent as of this morning).
Total effin’ fail. Drove from Mid-City West to Glendale for naught.
What! Oh man, I’m sorry. No truck at all? Or did they run out?
Wait!!! I had 3 of their taco’s in the parking lot. Truck was there. Tacos were great!!!
[…] bar or one cocktail. We’ve got beer gardens. We’ve got delicious mixed drinks by Sailor Jerry. Camarena Tequila is doing cocktails. Then, we’ve got a dozen premium, top-shelf Tequila & Mezcal tastings. […]
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