On October 27, APPSolute Media and Lush Life Productions launched Happy Houred, the first free iPhone application designed to find your next drink and save you money. Happy Houred is one of those “now why didn’t I think of that” creations: a simple concept, executed well, that fills a need. Until Happy Houred came along, imbibers had to rely on their own savviness to find a happy hour near them. Now, users can easily search a nationwide database for deals by bar, type of drink, kind of bar, and distance from any location in the country.
Happy Houred differs from other bar search apps in that users are encouraged to add bars, photos, reviews and happy hours. “This ensures happy hours are as up-to-date and accurate as possible via a user created and monitored community,” said Alex Libkind, CEO of APPSolute Media, a publisher for next-generation web and mobile devices. To start the database, bar and happy hour information was added for major urban centers including: New York, Los Angeles, San Francisco, Dallas, Houston, Austin, Boston, Philadelphia, Washington D.C., Miami, San Jose, Portland, and New Orleans.
“Happy Houred is an app for drinkers by drinkers,” said Lindsey Johnson, CEO of Lush Life Productions, the premiere social media and digital PR agency for the beverage industry. “While we’re constantly updating bar information, the app was built to encourage users to add happy hours, reviews, and pictures. We want to know what you’re drinking.”
This fostering of community seems to be working: soon after its launch, Happy Houred entered the “What’s Hot” section of iTunes, and has remained there since. From my own experience with Happy Houred, I’ve already noticed a jump in the number of L.A. bars listed. I know I’ll keep adding my own favorites to the list, how about you?
Happy Houred is available now for free at the iPhone App Store, or you can search for “Happy Houred” from your iPhone, iPod Touch, or iTunes to download the free application.
Happy Houred for the iPhone
- Created by APPSolute Media and Lush Life Productions
- Sponsored by Don Q Rum and Tito’s Handmade Vodka
- Free download at the iPhone App Store
To promote the launch, the Happy Houred team is embarking on a nationwide barnstorming tour. Stay tuned for details on West Coast launch events!